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What are the ice cream business target markets?

Rithvik Lawrence Food Technologist Answered question November 15, 2022

For selling your ice cream, you can consider the following places:

  1. School, college and office canteens – Children as well as adults cannot resist these creamy treats. Brand promotion and sale will be enhanced if you succeed in sealing a deal with canteen owners at schools, colleges and offices.
  2. Cafes – Cafés selling cold or hot beverages, keep a number of options, which include the use of ice cream. Thus, café owners can also become potential customers. If the customers like the taste and quality of your ice cream, then café managers will contact you again and again.
  3. Restaurants – Both big and small restaurants feature ice creams in the dessert section. No meal is complete without something sweet. Thus, you can also sell your products in such eateries.
  4. Popular hangouts – Malls, movie theaters, museums, or any other popular hangout, where footfall is high is a potential ice cream selling turf, in case you operate from an ice cream truck.
  5. Fairs – Carnivals are another selling opportunity for ice cream sellers. People want to dig into something sweet and savory after enjoying the thrilling rides. So, you will find lots of takes for your product.
  6. Event planning agencies – Wedding, birthdays, housewarming parties, and other parties must have ice cream on the menu. Sealing a contract with even planners will give several opportunities for a good sale.
Rithvik Lawrence Food Technologist Answered question November 15, 2022
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